Merge Tags Cheat Sheet – Goldcast

Goldcast offers a variety of merge tags that enable you to include dynamic information in your emails and calendar invites. These tags are essentially placeholders that get substituted with user or event data in the emails you send through the Goldcast platform.

The list below outlines all the merge tags currently available in Goldcast. You can use them in your email templates to personalize the emails according to your preferences.

For Emails of Virtual Events

Merge Tag	To Display
####	Event Magic Link
##title	Event Name
##description	Event Description
##date	Event Date and Time
##first_name	Recipient's First Name
##last_name	Recipient's Last Name
##$$	Calendar Link
##unsubscribe_link	Unsubscribe Link

For Emails of Field Events

Merge Tag	To Display
##checkin_qrcode	Check-in QR Code
##event_location	Event Location
##title	Event Name
##description	Event Description
##date	Event Date and Time
##first_name	Recipient's First Name
##last_name	Recipient's Last Name
##$$	Calendar Link
##unsubscribe_link	Unsubscribe Link

For Emails of Hybrid Events

Merge Tag	To Display
####	Event Magic Link
##event_location	Event Location
##title	Event Name
##description	Event Description
##date	Event Date and Time
##first_name	Recipient's First Name
##last_name	Recipient's Last Name
##$$	Calendar Link
##unsubscribe_link	Unsubscribe Link

For Series Emails

Merge Tag	To Display
##entrance	Entrance Link
##title	Event Name
##description	Event Description
##date	Event Date and Time
##first_name	Recipient's First Name
##last_name	Recipient's Last Name
##$$	Calendar Link
##unsubscribe_link	Unsubscribe Link

For Calendar Invites

Merge Tag	Description
####	Magic link (For virtual and hybrid events)
##event_location	Event location (For hybrid and field events)
##checkin_qrcode	Check-in QR code (Only for field events)

To learn more about how to customize your email templates, take a look at our Crafting and Scheduling Emails article.